Fragrance Ingredients

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Pura

Pura Promises Clean Fragrances

We use a process to naturally derive the scent to match the flower / fruit / ambiance using essential oils and other natural scents. Our scents follow the strictest rules and guidelines in cosmetics, and we are very deliberate and cautious to keep the fragrance ingredient line-up at the very top. We add only pure ingredients to our fragrances, which is why we avoid the following ingredients:

  • No Acetaldehyde
  • No BHT (Butylated Hydroxytoluene)
  • No Dichlorobenzene (1,4-DCB)
  • No Ethyl hexanol
  • No Formaldehyde
  • No Methyl Pyrrolidine
  • No Parabens
  • No Phthalates
  • No Propylene Glycol
  • No Styrene
To give you an idea, one of our fragrances, Asian Woods and Spice, has these 7 essential oils (to replicate the scent of the woods, balsam, and clove):
  • Patchouli Oil
  • Clove Leaf Oil
  • Juniperus Virginiana Oil
  • Peru Balsam Oil
  • Cinnamon Bark Oil
  • Coriander Oil
  • Nutmeg Oil

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